About

Whether you live, work, or play in Vilas County, chances are you’re drawn here by its beautiful waters.

Nature has blessed Vilas County in the north woods of Wisconsin with over 1300 lakes and 70 rivers and streams, more than any other county in Wisconsin, and one of the highest concentrations of inland fresh water in the world.

They inspire and connect us – and drive Vilas County’s economy!

That’s why for nearly 30 years, Vilas County Lakes and Rivers Association has worked with families, businesses, and lake organizations to protect our natural waters. Join and support us – let’s create a vibrant Northwoods where people and nature thrive!
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Area of open water + wetlands
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Economic impact

Our Vilas lakes and economy are strongly linked!

In fact, our natural waters are the backbone of a tourist economy that contributes $339 million of economic impact to Vilas County each year. Wisconsin’s 15,000 lakes also are central to the state’s tourism worth $21 billion of economic impact annually.
For nearly 30 years, Vilas County Lakes & Rivers Association (VCLRA) has been working to sustainably preserve, protect, and enhance our lakes and rivers.
We focus our effort in the areas of advocacy, education, and conservation to foster engaged and informed communities committed to the welfare of our natural waters.

Join us. Get informed. Become involved.

Working together, we can ensure that our beautiful lakes and rivers benefit generations to come.